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Full steam ahead for The Photography Show 2021 – Amateur Photographer

Full steam ahead for The Photography Show 2021 – Amateur Photographer

Plans for this year’s Photography Show, which opens its doors between 18 and 21 September, are well underway, according to organisers Future Publishing.

Rankin and fine art photographer, Brooke Shaden, are already confirmed to speak on the Super Stage. Other highlights will include the new Shutter Street stages, plus the Photo Live and Video Live stages, and the Editing & Post-Production, Behind the Lens and The Studio theatres. There will also be a wide range of masterclasses.

Hundreds of brands are signed up, according to the organisers, including Canon, Nikon, Sony, Fujifilm, Olympus and Epson, plus retailers Wex Photo Video, London Camera Exchange and CameraWorld. The exhibition floor is reportedly 90% full, with just over four months to go.

Rankin is confirmed as a Super Stage speaker

“We’re very positive that The Photography Show & The Video Show is on for a cracking year,” said Ruth Folkard, event director. “Photographers and filmmakers have been unable to get hands-on with kit or get that all-important face-to-face time with the brands they want to purchase from for months; it’s a top priority, now more than ever – and our visitors are telling us how much they’re looking forward to the show daily.”

“We’re really excited to be planning Canon’s presence at the The Photography Show in September, and can’t wait to see customers face-to-face at the NEC”, added Tracey Fielden, Canon’s marketing director UK & Ireland.

The show is a great chance to get hands-on with the latest kit – restrictions permitting

Despite the excitement, the effects of the pandemic have not been forgotten. “Though we’re hopeful that restrictions will fall away fully on 21 June, we’re mindful that some elements may still be in place for a while,” said Ruth Folkard.

“Either way, visitors and exhibitors alike will want to feel confident and safe at the event. We’ve planned for a number of measures such as staggered entry and enhanced sanitisation, alongside wider aisles and improved crowd control to keep traffic flowing, as a minimum. We are following guidance carefully and are ready to implement further adjustments as required.”

The Photography Show & The Video Show will run between 18 and 21 September (Saturday to Tuesday) in halls 2 and 3 at the NEC Birmingham. Note that 2020 ticket holders will automatically have tickets transferred to these dates and will receive communications from the event team over the coming weeks. Information and updates will be added regularly here.